About Us


Avinash Rugoobur

CSO & President, Arrival Ltd.

Avinash is President of Arrival, joining the company following a successful career at General Motors, Cruise Automation, and his own award winning ventures Curve Tomorrow and Bliss Chocolates.

As Arrival’s President and Chief Strategy Officer, Avinash is responsible for Arrival’s business and product strategy and international expansion.  In this role he has overseen the close of over $300 million in investment from blue-chip investors including Hyundai, Kia, UPS and funds managed by BlackRock and the impending public listing that is expected to provide approximately $600M for the company.

Avinash has international experience in leading and growing businesses across multiple segments. During his time at GM, Avinash was responsible for the  ~$1Bn acquisition of Cruise Autonomous and part of the team which saw its subsequent valuation increase to $14Bn. This work was pivotal in accelerating the delivery of AVs as well as creating the OEM – Startup ecosystem.

Avinash has a passion for projects with positive social impact and is focused on bringing affordable zero emission transportation to everyone.